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What to charge to hit your margin.

Enter what a job costs you and the margin you want to keep. You get the price, and the difference between markup and margin, laid out plainly.

What the job costs you

What you pay for the hours, not what you bill.

Permits, disposal, trip charges, subcontractors.

Profit as a share of the price. 40% means 40 cents of every dollar charged is yours.

These are example numbers so you can see it work. Replace every one with yours. Nothing you type leaves this page.

Charge $1,666.67. Profit $666.67. A 40% margin needs a 66.7% markup.

Charge the customer

$1,666.67

Your profit
$666.67
Markup needed
66.7%

The mix-up that costs money. A 40% margin needs a 66.7% markup. Add 40% as markup and you charge $1,400.00, which is only a 28.6% margin: $266.67 less profit on this job.

How it's worked out

  1. Total cost

    materials + labor + other = $1,000.00

  2. Price

    cost ÷ (1 − margin) = $1,000.00 ÷ (1 − 0.4) = $1,666.67

  3. Profit

    price − cost = $1,666.67 − $1,000.00 = $666.67

  4. Markup

    profit ÷ cost = $666.67 ÷ $1,000.00 = 66.7%

Margin and markup are different numbers

Same dollars, two ways of saying it. Pure arithmetic.
Margin you wantMarkup neededMargin if added as markup
20%25%16.7%
25%33.3%20%
30%42.9%23.1%
40%66.7%28.6%
50%100%33.3%

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